Jakarta, Indonesia – Royal Philips Electronics (NYSE: PHG, AEX: PHI) , as a leading company in improving people’s health and well-being through meaningful innovations, held its annual corporate social responsibility programs (CSR); the SimplyHealthy@Schools and Kampung Terang Hemat Energi (KTHE) in various areas in Indonesia, such as Medan, Makassar, Madura, Pontianak and Palu in 2011.
As a part of the community, Philips continuously aims to contribute in improving people’s health and well-being in Indonesia. Through Kampung Terang Hemat Energi, which was launched in 2009, Philips distributed its lighting products while simultaneously encouraged people to partake in effective energy-saving management and young generation to live healthier lifestyle by introducing simple lessons on the importance of air, water, light, exercise, oral care, sleep and the environment.
Within the program, Philips shared useful insights on electricity to village residents as well as shared information on the benefits of energy saving lamps. These bulbs create better lighting, are more environmentally-friendly, cost-efficient, and improve the village’s liveability due to increases sense of security at night.
“KTHE and Simply Healthy@Schools use our knowledge and expertise in improving people’s lives with meaningful innovations in healthcare, lighting and lifestyle - delivering sense and simplicity in health and well-being. We hope to help underprivileged kids around the world live healthier lives and at the same time, helping schools save costs by upgrading their lighting,” said Hendry Syafrullah, Senior Marketing Lighting Commercial PT Philips Indonesia.
Through SimplyHealthy@Schools, Philips has engaged more than 25,000 students of over 300 schools around the world.